Category: Websites & SEO

  • SEO Software for Smarter Content Marketing

    SEO Software for Smarter Content Marketing

    Like us, you may have wondered which SEO software is the best out of a multitude of such tools available on the market today. We decided to develop Buffer Site Wizard when we could not find a satisfactory answer to this question. Several reasons qualify BSW as the best SEO software available today.

    What is SEO software? Do I need it?

    seo software for smarter content marketing

    One of the coolest features of seojet is the competitor blocking function. This report looks at your top-ranked competitors and shows you what you need to do to beat them. There are some other really cool things the software does, but to learn more I recommend you watch the demo I recorded, where I also show you some really cool and easy-to-follow SEO strategies.

    Description: html tags on a website can reveal information about the software used to create the website. This information might assist somebody attack or compromise a site. It is important to get rid of these tags to safeguard a site from destructive users. Client Action Plan: In your SEO audit report, list the website pages with metadata that could put the website at risk to hackers.

    What does SEO software do?

    At this point in your life as a business owner or marketing manager, you’ve probably heard all about the ways SEO can help you create more traffic, leads, and sales from your website. So you’ve done a little researching and found out that SEO isn’t exactly a piece of cake, and now you’re looking for some kind of SEO software to help you get your website to the very top of the search engines.

    WordPress is a content management system (CMS) that has been very SEO-friendly from the start, offering several features that are both simple and innovative. As an example, WordPress comes with an easy-to-use URL rewrite system that never bothered with session ids in URLs like much community-driven software developed around the same time. With a single click, you can switch from dynamic URLs to simple URLs with dates, numbers, or simple letters. The result is a nice clean set of URLs that are always easy for search engines to crawl.

    With a single interface and easy-to-use features, BSW simplifies the SEO workflow. Seo professionals have many tasks to complete on any given day, such as researching main and secondary keywords, organizing keywords, editing tags, or reviewing work. BSW makes it easy for SEO professionals to manage their workflow with just one screen. If you use a standard SEO tool (see our definitive list of SEO software), you usually have to perform multiple steps to complete just one task.

    Do you need SEO software?

    Well, before you rush into buying a subscription for a half-baked SEO plugin, let us introduce you to the truth about SEO software:

    • What is “SEO software” anyway?
    • What precisely does SEO software do?
    • Do I need to buy SEO tools? How much does the software cost?
    • What are the best SEO software and tools?

    In most SEO audit software, features related to keyword research, on-page audits, ranking reports, and Google index are available on separate screens. Not to mention the complex and time-consuming process of compiling all the data into one spreadsheet. This UX problem explains why a task that should normally take only a few minutes takes any SEO expert several hours.

    If like most small business owners, you choose the do-it-yourself route, search engine optimization tools can prove invaluable. An SEO tool is a piece of software that helps you with things like spying on the competition, reviewing your SEO strategy, keyword research, SEO tracking, and data mining.

    What is the best SEO software?

    Staxio SEO Tools

    Seojet is a backlink SEO software that gives you insight into your competitors’ backlink profiles. Specific page scoring and even helps with anchor text generation. We spoke directly with the founder of seojet, Adam White. He said of his tool, “Because ahrefs is integrated with seojet, I can use their data to create great backlink plans for the pages I want to rank on Google. With seojet, I can take a deep dive into the backlink profiles of the top ten ranked pages for each of my main keywords. With this data, I can see who I should be trying to imitate and what I need to do to catch and outrank them in search results.

    Cost: $297
    If you have a craving for SEO that a 90-minute course can’t satisfy, check out “SEO for Bloggers,” a blogging course from Money Lab that tells you everything you need to know about SEO (and more). In addition to an overview of SEO, he also goes over the WordPress plugins and software he uses and recommends, how to find the right keywords to target, how to format and optimize your content, how to build links, and much more that would make this list way too long.

    Simple do-it-yourself SEO software scans your site for issues, recommends tasks, and tracks rankings.

    The advantage of Rank Math over its competitors is that it offers some advanced features already in the free version, unlike other plugins that offer them in their paid versions. The premium versions are also cheaper than most and give you additional options to track keywords and use them on different websites. But for those who are just beginning and have a small budget, Rank Math could be a great solution.

    Serped is more than a dashboard software; it’s an all-inclusive SEO solution that gathers more than 40 tools to help rank websites. For keyword research, the software has four different mechanisms: Ultimate Research, What Ranks Where, Keyword Analyzer, and Long Tail Keywords. For SEO analysis, there is the site explorer, bulk URL analyzer, and backlinks explorer. For website management, you have a choice of 7 different tools, and for rank tracking, there are 5.

    Kwfinder is a keyword research tool that allows website owners to find the right keywords for their website content. Serpchecker enables users to check the websites that rank high for specific keyword phrases in different locations of the world. Users can also determine the mobile ranking of the keywords. Serpwatcher helps users track the changes in the orders of the keywords.

    Essential tools for an SEO expert

    Paylinks by Hiveage

    Yoast SEO offers a wide range of features that are essential for proper website optimization. As a package for SEO, Yoast SEO outperforms all other WordPress SEO plugins on the market, in our opinion. Moreover, it is among the most frequently chosen SEO tools by our experts to increase your website’s traffic. In terms of usability, we believe that Yoast SEO tries to make it extremely easy for users to set up. The plugin has an integrated onboarding tour, inline help messages next to each choice, and detailed instructions constructed right into the plugin itself. Thinking about that many of these features are rather technical and can be intimidating for many beginners.

    Remember – how does SEO work?

    Hiveage is an accounting software to create invoices, handy for freelancers and SEO agencies or other companies that use freelancers or temporary workers. You can easily fill out and send invoices to your clients and schedule automatic payment reminders for your clients. Top features:
    Hiveage offers several custom invoice templates to create invoices for your clients. You can automatically apply the late payment feature when your customer is late with a payment.

    According to Google data, local searches for restaurant and store hours have more than doubled in the last year. This is another reminder of how local SEO can make or break a small business. If you fail to optimize your website to provide searchers with relevant information about your business, they will go to a store whose hours and location are easy to find.

    More in Google & SEO

    Buffer Site Wizard SEO Software

    Of course, BSW helps improve business efficiency with its simple and time-saving features. Really, with BSW, there is no more excuse for not achieving your SEO goals. Imagine that you manage multiple websites. Now calculate the time spent on each SEO task for each of these websites. Just thinking about it can make your head spin. But if you can save time on each SEO task, you can better monetize your business hours. This is true for both freelance SEO professionals and agencies. Even if you use an excellent SEO tool like google analytics or Moz’s, the work can be tedious.

    As mentioned at the beginning, the web is built on backlinks. So naturally, backlinks are a crucial SEO ranking signal. There are three types of links to think about:

    At EZi SEO, we believe that everything that exists online can be measured. We use many of the top SEO platforms to monitor every aspect of your website. Since Google uses the GPS in mobile devices to provide users with unique location-based results, we measure your search rankings both nationally and within specific cities of particular importance to you.

    Do you need an SEO?

    We developed BSW because we realized there was no real guide to link building. It’s by far the most important part of SEO, but no one could tell me how best to do it, including how to choose the anchor text for each link to keep the backlink profile natural. Seojet tells you what anchor text to use for each backlink you get. It uses backlink data from pages that rank #1 in Google to help you build a backlink profile that matches other #1 ranking pages.

    Even better, people want to see ads that show them products in their immediate area. According to SEO statistics, 70% of Internet users who surf the web on a computer or tablet say they would like to see ads for products near them. The number is slightly lower for smartphone users: 61%.

    Yes, software makers had the right idea in mind to provide users with excellent features. But when a simple task requires multiple steps to complete – the task is no longer simple. There are many different types of amazing SEO software available today. There is no doubt about that. But the truth is that none are simple enough for users. Not a software offered users a simplified workflow. Not until Staxio.

    How much does content marketing cost?

    google stacks software

    A content audit evaluates your existing content for its strengths and weaknesses. Your goal in doing so is to uncover insights about content performance. This sheds light on your overall content marketing strategy. The cost of a content audit varies depending on your website and how much content you have. The cost of the audit can range from $5,000 to $30,000.

    There is another blogging course that I would call “all-in-one,” and it’s excellent for beginners who are just starting and want to jump right in (although it only has 2 hours of content). Beginning with an overview of WordPress (which is the CMS of choice for bloggers today according to the latest blogging statistics), this course will show you how to set up your blog and install the right plugins. You’ll also learn what types of content you can post and how to write it well, how to promote it and how to build an email list, and appropriately decide between convertkit vs. Aweber vs. Mailchimp as your marketing tool of choice (and more).

    It’s no secret that content marketing is incredibly effective. It brings your business three times as many leads as paid search, and it costs 62% less. And when you think that there are over 3 billion Google searches made every day and over 2 billion people use social media, it becomes clear … You need content marketing to make it today.

    How much does SEO software cost?

    Seo software can cost anywhere from free – like Google’s SEO tools – to over $5,000 annually. The cost depends on the kind of software, the number of features you need, how many users and web domains you require to track, and how many keywords you’re looking to rank. If you choose to do it yourself (which we don’t recommend), you’ll likely need several different tools. It may seem like less money to do it yourself, but when you add up the cost of the different tools and the time it takes to analyze data and create a strategy, it may be more affordable for you to hire an SEO company like us to do it all for you.

    Monthly retainers cost an average of $501 to $1,000 per month, according to popular SEO software ahrefs. Some SEO specialists offer long-term, ongoing services to maintain your site’s SEO for a monthly amount.

    A few different factors determine the average cost of SEO services, including the pricing model of the agency or consultant
    The experience of the agency or consultant
    The goals of the SEO campaign
    The time frame of the SEO campaign
    The tools, software, or resources required

    Whenever you look at search engine optimization costs, remember that SEO is an investment. You are setting your website up for success by making it more visible in search engines, which will help your business drive more traffic, leads, and sales.

    invoicing software by Hiveage

    The Article SEO Software for Smarter Content Marketing was found on https://limitsofstrategy.com

  • How to Start a Website for Your Small Business

    How to Start a Website for Your Small Business

    Nowadays, it’s almost mandatory to start a website, regardless of the size of your business and to have an online presence. If yours doesn’t have a website yet, you are most likely missing the chance to attract new customers and increase your visibility.

    Fortunately, today it’s easier than ever to create a website. Even if you have little to no experience, it is possible to get a great looking and functional website up and running quickly and inexpensively.

    Why your small business needs a website

    If you operate a small business, especially one with a local focus, you may think that a website is overkill. However, there are many benefits to creating even a simple business website.

    Probably the most important reason to have a website is that it is more or less expected. Businesses of all sizes have a website, and the chances are that most (if not all) of your competitors do too. In fact, not having a website could make you look unprofessional or even call your credibility into question.

    Having a website also allows you to provide relevant information about your business and services. This will ensure that your customers get the right information without having to rely on third parties. You can also increase your brand’s visibility, especially if your business comes up in a search.

    And if you sell goods or services, you can use your website as a storefront. There are many ways to create an e-commerce website that you can use to place orders and process payments.

    How to Create a Website for Your Small Business (in 4 Steps)

    how to start a website for your small business

    You may think that setting up a website takes too much time and money. However, it’s much easier (and cheaper) than you might expect, even if you have no prior experience. To help you get started, we’ll show you the basic steps to launching a website!

    1. Choose which platform to use to start a website.

    The first thing you need to do is to choose a suitable platform to start a website. There are several options available to you, and your choice will largely depend on your needs and experience. We’ve already described how to choose a website platform, but let’s summarize.

    Our recommendation is to use a content management system (CMS). This allows you to create websites by uploading content and expanding functionality virtually at will. The most popular is WordPress, which is also particularly user-friendly for beginners.

    Those who want it even easier can use a site builder platform like Wix or Squarespace. These are specifically designed for users who have little to no experience with creating websites. For example, with both of them, you can use pre-configured templates to create your website and don’t need any programming skills.

    Keep in mind that the type of website you create matters the most. WordPress offers almost unlimited scalability and flexibility since you can extend the platform through “plugins”, “themes”, and by programming. You likewise get complete flexibility when it concerns “working” under the hood of your website.

    2. Purchase a hosting plan

    Your next consideration is where to host your website. For some platforms (Wix, for example), this step is unnecessary, as the platform will host your site. For a CMS, however, you will likely need to purchase a hosting plan.

    The main point to keep in mind is what type of hosting you should choose. There are three main options:

    • Shared: The cheapest option, where your website has to share server resources with other websites.
    • VPS: A mid-priced option that is faster and more secure than shared.
    • Dedicated: This premium option allows you to get an entire server just for your website, which you can configure according to your requirements.

    As mentioned earlier, your choice here mainly depends on the nature of your website. A simple site with only static content probably doesn’t need more than shared hosting. In contrast, a high traffic e-commerce site would undoubtedly benefit from the performance and security that dedicated hosting can provide and may even be necessary.

    3. Create a domain name

    Next, you need to select a domain name for your website. This domain name is the address that visitors will use to access your site, but it is also an important factor for your branding. As such, it should be memorable and clearly associated with your company name and overall brand.

    Most web hosts also sell domains and usually offer a domain checker, but there are also several independent options. You can use these to search for available domains. A good place to start is to search for your actual company name:

    If this is not available, you will be presented with a number of alternatives, related options:

    When you find a domain name (or names) you like, you can purchase it and point it to your website.

    4. Start a Website – Build your Site

    Finally, it’s time to put together your actual website. Of course, this process depends heavily on the type of site, its scope, and the features you want. However, to help you along, let’s take a look at some of the things that every business site should absolutely include:

      • Information about your products.You need to sell your products and services and make it clear why the user should consider buying them.
      • Contact information. You should offer multiple ways to contact you, such as email, phone, contact form, and Social Media.
      • A strong Call to Action (CTA). Give users a clear goal and prompt them to take a specific action, such as signing up for a newsletter.

    This list is not exhaustive, of course, and you’ll also need to consider things like search engine optimization (SEO) and content creation. This is a good beginning for your website, which you can expand over time as more customers come to you!

    Conclusion

    Developing a site for your small business is practically mandatory. It is also crucial to increase the visibility of your business and promote your offers. The bright side here is that you don’t need to be a developer or designer to do it.

    In this article, we’ve covered the basic steps to setting up a website for your small business. These include:

      1. Choose which platform you want to use
      2. Purchase a hosting plan.
      3. Create a domain name.
      4. Create your website.

    Do you have any questions about developing a business website? Let us know in the comment section below!

    This post How to Start a Website for Your Small Business appeared first on www.hiveage.com.

    The post How to start a website for your small business appeared first on Vesess.

    The Article How to Start a Website for Your Small Business was found on https://limitsofstrategy.com